Photo: Lauren BaconI’m a seasoned entrepreneur, published author, business coach, and lifelong learner/teacher. A veteran online strategist with a background in design, I co-founded Raised Eyebrow Web Studio, a successful eight-person digital agency, in 2000. I spent most of my twenties and thirties using collaborative, inquiry-based approaches to develop online communication strategies for organizations and campaigns that contribute to the greater good (in the nonprofit, public, and for-profit sectors). More recently, I’ve been applying the same approaches to my coaching and consulting work with startups, entrepreneurs, and leaders of all stripes – asking lots of questions, and employing my unending curiosity to help people align with their purpose and realize their visions.

With my Raised Eyebrow co-founder Emira Mears, I wrote a bestselling book for women entrepreneurs (The Boss of You), convened events for values-driven business owners, and was nominated for Business in Vancouver’s “Top 40 Under 40″ as well as the RBC Canadian Women Entrepreneurs Award.

Since moving on from Raised Eyebrow in 2012, I have been advising tech startups, coaching business and nonprofit leaders, and exploring how self-awareness and curiosity intersect with business and technology here on this blog.

In brief: I am am on a mission to align people and organizations with their highest purpose – and to support them in staying on track.

Books & Writing

Book cover for The Boss of You
My book is a guide for women who want to create a business that reflects their personal values. It starts where I think all business books should begin: by helping you define your personal definition of success. I’m a firm believer that there’s no single right way to run your business – and that the business world would be a much richer place if we could kick our addiction to rapid, exponential growth and embrace slower, sustainable growth instead.

I’ve also contributed to several books on making a living doing work you love, including The Design Activist’s Handbook by Noah Scalin and Michelle Taute, The Women’s Small Business Start-Up Kit by Peri Pakroo, and Crafty Superstar by Grace Dobush.

Public Speaking

I’m a seasoned speaker who loves to rock the mic. More on that here.

Get in Touch

I can be reached by email at lb [at] laurenbacon [dot] com. I’m also on the Twitters and the Pinterest and all that. I’m trying to reduce the amount of time I spend on Facebook, and I only friend people I’ve met offline and can commit to actively engaging with – so if I haven’t had the pleasure of meeting you yet, it’s probably not the best place to connect with me. I’d love to hear from you via email or Twitter, though.

Special Delivery

Once or twice a month, I send out a short & sweet email with links to new posts, and other special treats. You in?